"It wasn't like I was trying to make a company.
I just wanted to test having a race."
After finishing a half marathon, avid runner Nick Zivolich wondered if he could produce an endurance race that would be just as big and professional as the corporate races without the exorbitant entry fees. His races would be accessible to all levels of athletes. At the time, this former high school track competitor wasn’t concerned with building a business so much as playing big with a hobby he’d had for years. So he followed his gut on how to best reach his audience, killing just about every rule in the book. It worked out pretty DAMN well and The Best Damn Race had runners scrambling for tickets on Day 1. More...